St. Lucia have premiered the official music video for their exhilarating single Help Me Run Away – an undisputed highlight from the New York synth pleasers’ second studio album Matter which came out earlier this year.
The hero of the clip is a pair of sneakers who hit the highway to hitchhike across the States when they’re separated from their love interest – a pair of red stilettos – after their owners split. Cue then a barrage of Americana-loaded visuals, as the shoes hop scotch the streets of NYC, paddle along sunset-drenched beaches, settle in back alleys and take in strip joints. On their road trip, they meet people who ‘help them run away’ and there is a surprisingly touching moment towards the end of the video that nods to the kindness of strangers.
The track itself is a galloping rush of superior electropop from one of the genre’s finest and most underrated bands. Catch the clip below.